In the year 2000, Joshua Esnard was 13 years old and like all 13-year-old boys, he wanted to look good. Joshua couldn’t afford haircuts as often as he would like and his go-to barbershop was fairly far from his residence in Ithaca, New York. This meant that if Josh wanted that clean-cut look he’d have to do it himself. Of course, not having the knowledge or experience combined with the fact that it’s difficult enough to cut your own hair, Joshua often ended up with bald spots and uneven lines.
He was a crafty kid though and used to make batmobiles out of milk cartons. He eventually channeled that craftiness and ended up creating an unassuming prototype of a product that would eventually change his life. Out of plastic, Joshua constructed some stencils to place on his head and trace around with his father’s razor. The results were better than expected and the first iteration of the Cut Buddy was conceived.
Over the course of the 15 years, the Cut Buddy was changed multiple times, but no change was more effective than when Joshua sat down PulseRay Inc., a company that designs parts for NASA. The final product has three large curves that complement all head sizes and beards.
In 2016, Joshua started selling the Cut Buddy on Amazon.com and sales blew up after the YouTube channel 360WaveProcess featured it in one of their videos. The video went viral, thousands of units were sold, and Josh quickly ran out of inventory. The influx of cash was so sudden, PayPal shut down The Cut Buddy account under suspicion of money laundering.
Cut buddy works with all hair clippers, hair fiber, detailers, outliners, disposable razors, and straight razors. Each Cut Buddy also comes with a barber pencil to trace the hairline before a shave.
